The Institute of Beauty and Wellness

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327 East Saint Paul Avenue, Milwaukee, WI 53202
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The Institute of Beauty and Wellness
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Programs Offered

Remember to make sure that a program meets any licensing requirements in Wisconsin before you start! Check out our licensing information for Barbering, Cosmetology, Esthetics, Massage Therapy, Nail Technology or Teacher Training.
Program Length 1,600 hours
Average Completion 12 months
Program Tuition $21,015
Ayurveda Esthetics
Program Length 1,000 hours
Average Completion 10 months
Program Tuition $21,015
Program Length 300 hours
Average Completion 3 months
Program Tuition $2,750
Massage Therapy
Program Length 750 hours
Average Completion 7 months
Program Tuition $11,200
Program Length 1,000 hours
Average Completion 12 months
Program Tuition $13,200
Program Length 600 hours
Average Completion 4 months
Program Tuition $9,515

In the School's Words

With The Institute of Beauty and Wellness, you'll join this thriving, lasting network of salon and spa professionals. We work to help support your professional and personal development. We strive to give you the skills you need to become an industry leader. And, we understand what drives you, because we share the same passion.

The Aveda Network is a team comprised of more than 6,500 salons, spas, institutes and stores. Our salon business model is the most successful in the industry.

Come to the Right Place.

The Institute of Beauty and Wellness is located in the Historic Third Ward of Milwaukee. The Institute has extensive classroom and clinic areas, and an Aveda Concept Store. This combination creates a dynamic, full-service educational experience.

Programs Offered:

  • Cosmetology
  • Esthiology
  • Ayurveda Esthetics
  • Barbering
  • Massage
  • Manicuring
  • Instructor Training


Connect with beauty, fashion, wellness and art in our 1,550-hour hands on program. With extensive training in our urban salon setting, you'll explore the latest styles and techniques in hair cutting, coloring and styling, skin care, nail care and makeup. We are consistently working to improve the education we provide and are proud to provide a digitally engaged platform for learning and a creative clinic floor that allows you to perfect your craft.


In this 600-hour program, you'll study international trends and specialized techniques to purify, balance and renew the skin, as well as contemporary and classic techniques in makeup applications.

Ayurveda Esthetic

Ayurveda Esthetic combines ancient science with modern skincare for a holistic approach to beauty and wellness. Ayurveda centers around preventing and healing imbalances within the body, including imbalances in the skin. Our program applies the philosophies and practices of Ayurveda to the spa with services like the Shirodhara Abhyanga and 5-Sense Therapy.


Detail and precision cutting of men's hair is the focus of our 1,000 hour barbering program. The training will encompass the most relevant men's grooming techniques to include cutting, shaving and texture. You will acquire the technical and business skills necessary for a career in a barbershop or men's salon.

Massage Therapy

Learn how to revitalize and create wellness through the power of touch in our 750-hour program. Through a combination of lecture, demonstrations and practical application, you will practice and perfect the skills of massage therapy, body care and wellness techniques. Using both ancient practices and state-of-the-art technology, learn anatomy, pathology, physiology and kinesiology.


Learn the latest in manicuring, pedicuring, use of equipment, product and plant essentials in our 300-hour program. Learn gels and acrylics, and explore your creativity in temporary nail art. You will study nail structure and anatomy, along with safety studies and gain an understanding of nail disorders and sanitation.

Instructor Training

Our 150-hour Instructor Program will provide you, a licensed professional, with the foundational skills needed to pursue a career as an instructor in beauty or wellness. Learn effective lesson planning, communication skills, coaching, and grading principal techniques before you receive hands-on experience of observing on the clinic floor. The program will have 32 observation hours and 40 student teaching hours to be fulfilled based on availability and scheduling.

Financial Aid

The Institute of Beauty & Wellness offers federal financial aid for those who qualify. In addition, we offer payment plans structured to fit financial needs. Please contact the Admissions department for further information.


The Institute of Beauty and Wellness is accredited by the National Accrediting Commission of Cosmetology Arts and Sciences (NACCAS).

About This School


There is an application fee of $50. Please contact this school to learn more about how to apply.

Financial Aid

82% of students received financial aid. Students were awarded $3,894 on average.
First-time undergraduate students in the 2021 school year.

School Size

As of 2021 this school has 196 students enrolled with a student-to-teacher ratio of 6:1.

Information gathered from the Integrated Postsecondary Education Data System (IPEDS), 2023.


National Accrediting Commission of Career Arts & Sciences (NACCAS)

This school is accredited by the National Accrediting Commission of Career Arts & Sciences (NACCAS).

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