Programs Offered

Barbering / Cosmetology / Esthetics / Massage Therapy / Nail Technology / Teacher Training

Recent Reviews

Maria Salvo
5/31/2024 via Google
via Google

⭐️⭐️⭐️⭐️⭐️ I recently visited Aveda IBW to get my hair done by a student, and I had an absolutely fantastic experience! From the moment I walked in, the atmosphere was welcoming and professional. The student stylist who worked on my hair was knowledgeable, attentive, and clearly passionate about their craft. Despite being a student, their skills were impressive and the result exceeded my expectations. My hair looked amazing, and I received numerous compliments afterward. The best part? The service cost a fraction of what I would normally pay at a professional salon. I highly recommend Aveda IBW for anyone looking to get quality hair care at an affordable price. It's a great way to support up-and-coming stylists while enjoying top-notch service. I will definitely be returning!

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Erinn Craine
4/23/2024 via Google
via Google

I can’t say enough good things about Aveda IBW. I went to school here as well and everyone is always so kind. I went back recently and Brooke was great. She did a color retouch on me and she was so great at paying attention to detail. And so sweet! Kyle is also fantastic and so helpful. I’ll be back!

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Alexa Rodriguez
1/24/2024 via Google
via Google

prices are great but it really depends on who does your hair. first time i went in sandy was incredibly kind, bubbly and attentive to what I wanted, and cut my hair evenly, i loved her :) i went in for another trim a few days later, had another gamma hairstylist that was also very nice and i was happy with her work as i left the salon, but after I got home and showered i realized there were a few sections of my hair that were not symmetrical. one side of my bangs is way way too short and it doesn’t stay down without styling it. I can’t do anything about it now except grow it out unfortunately. besides this, everything is clean , they wash your hair and my trim was free because it was within two weeks of my first appointment. teachers are always checking in on their students, and I can tell many of these people do well with their clients and have a passion for hair styling, but the bangs situation is very upsetting even if it was accidental

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In the School's Words

With The Institute of Beauty and Wellness, you'll join this thriving, lasting network of salon and spa professionals. We work to help support your professional and personal development. We strive to give you the skills you need to become an industry leader. And, we understand what drives you, because we share the same passion.

The Aveda Network is a team comprised of more than 6,500 salons, spas, institutes and stores. Our salon business model is the most successful in the industry.

Come to the Right Place.

The Institute of Beauty and Wellness is located in the Historic Third Ward of Milwaukee. The Institute has extensive classroom and clinic areas, and an Aveda Concept Store. This combination creates a dynamic, full-service educational experience.

Financial Aid

The Institute of Beauty and Wellness offers federal financial aid for those who qualify. In addition, we offer payment plans structured to fit financial needs. Please contact the Admissions department for further information.


The Institute of Beauty and Wellness is accredited by the National Accrediting Commission of Cosmetology Arts and Sciences (NACCAS).


The Institute of Beauty and Wellness - Milwaukee offers the following programs:

Barbering / Cosmetology / Esthetics / Massage Therapy / Nail Technology / Teacher Training


Program Length 1,600 hours
Average Completion 12 months
Program Tuition $20,750

Connect with beauty, fashion, wellness and art in our 1,550-hour hands on program. With extensive training in our urban salon setting, you'll explore the latest styles and techniques in hair cutting, coloring and styling, skin care, nail care and makeup. We are consistently working to improve the education we provide and are proud to provide a digitally engaged platform for learning and a creative clinic floor that allows you to perfect your craft.


Program Length 600 hours
Average Completion 4 months
Program Tuition $9,575

In this 600-hour program, you'll study international trends and specialized techniques to purify, balance and renew the skin, as well as contemporary and classic techniques in makeup applications.


Program Length 300 hours
Average Completion 3 months
Program Tuition $3,000

Learn the latest in manicuring, pedicuring, use of equipment, product and plant essentials in our 300-hour program. Learn gels and acrylics, and explore your creativity in temporary nail art. You will study nail structure and anatomy, along with safety studies and gain an understanding of nail disorders and sanitation.

Massage Therapy

Program Length 750 hours
Average Completion 5 months
Program Tuition $11,800

Learn how to revitalize and create wellness through the power of touch in our 750-hour program. Through a combination of lecture, demonstrations and practical application, you will practice and perfect the skills of massage therapy, body care and wellness techniques. Using both ancient practices and state-of-the-art technology, learn anatomy, pathology, physiology and kinesiology.


Program Length 1,000 hours
Average Completion 12 months
Program Tuition $13,200

Detail and precision cutting of men's hair is the focus of our 1,000 hour barbering program. The training will encompass the most relevant men's grooming techniques to include cutting, shaving and texture. You will acquire the technical and business skills necessary for a career in a barbershop or men's salon.

About This School

Accreditation or State Approval

One or more programs offered at this school is accredited by an agency recognized by the U.S. Department of Education. Accredited programs qualify graduates for applicable state licensing. In addition, accredited schools typically can offer more financial aid options, including federal financial aid. Learn more about accreditation and approval.


To apply to this school, there is a $50 application fee.

Financial Aid

82% of students received financial aid

On average, students received $3,894 in financial aid.

Student Body

Gender Ratio

93% Female, 7% Male

Race / Ethnicity Ratio

62% White, 12% Hispanic / Latino, 19% African American, 2% Asian American, 1% American Indian, 1% Hawaiian / Pacific, 3% Two or More, 2% Unknown

196 students are enrolled in this school

Contact This School

Get In Touch

Need Help Paying for School?

Apply for the Beauty Schools Directory $2,500 scholarship to help pay for your education!

Data Integrity

This information about the school and its programs is reported based on publicly available sources. Though we make periodic updates to our database, program information can change quickly, so always verify directly with the school. In between our periodic updates, we make ad hoc updates when requested as our editorial resources allow.

Page last updated: 06/03/2024

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